THE MONOCLE ROOM
logo design
art direction
Coopersville Brewing Company has begun work on a 3,000-square-foot event space with a vibe that can host anything from a wedding reception to a company party dubbed The Monocle Room. The primary CBC logo features a blue one-eyed bull as a nod to the city’s agricultural history as well as being a disruptor in Coopersville, Michigan—it’s quirky. So the direction was to create a sophisticated and timeless evolution for The Monocle Room logo and visual identity design. The Monocle Room is expected to open in early 2025.
testimonial
Getting to work with creative and talented people is such a pleasure. The thing that always stands out when working with Aaron is his ability to connect with the brand, the project, and the mission at hand. There are a lot of creative and talented people out there, but there are not many out there who can adapt their creative style to achieve the goal of the brand or project, and that is what always sets Aaron apart.
Jeremy Grossenbacher
Owner
Coopersville Brewing Company
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