MAGGIE ANN SOAP COMPANY
logo design
visual brand design
packaging design
art direction
The branding and packaging for Maggie Ann Soap Co. were beginning to feel a little stale and frankly, cheap. It didn’t reflect the quality and beauty of the skincare products behind the labels. I can’t take credit for the original bird mark, which carried over in the re-design but I’ll brag all day long about its geometric evolution across various products and the custom typeface. Eco-friendly production and packaging practices and the updated aesthetic brought some killer style reflecting the culture and personality of the brand. And as the brand grows up and evolves, so does the presentation.
testimonial
Aaron's work is top-notch and he's so easy to work with. I'm so happy with my brand updates and packaging design. I'd recommend him to anyone.
Maggie McGuiness
Owner
Maggie Ann Soap Company
credit
Rhett Blankenship, renders
Joe Matteson, photo
Lydia VanHoven-Cook, words